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Advantages of online shopping.

 

5 things to buy online in 2018 - World leading higher education information and services

Due to the rapid growth of technology, business organizations have switched over from the traditional method of selling goods to the electronic methods of selling goods. Business organizations use the internet as the main vehicle to conduct commercial transactions. Online stores do not have space constraints and a wide variety of products can be displayed on websites. It helps the analytical buyers to purchase a product after a good search. 

1. CONVENIENCE OF ONLINE SHOPPING

Customers can purchase items from the comfort of their own homes or workplace. Shopping is made easier and convenient for the customer through the internet. It is also easy to cancel the transactions.

The following table depicts the factors which motivate the online shoppers to buy products online.

TOP 6 REASONS GIVEN BY SHOPPERS IN BUYING THROUGH INTERNET

  1. Saves time and effort.
  2. The convenience of shopping at home.
  3. A wide variety/range of products is available.
  4. Good discounts / lower prices.
  5. Get detailed information about the product.
  6. We can compare various models/brands.

2. NO PRESSURE SHOPPING

Generally, in physical stores, the sales representatives try to influence the buyers to buy the product. There can be some kind of pressure, whereas the customers are not pressurized in any way in online stores.

3. ONLINE SHOPPING SAVES TIME

Customers do not have to stand in queues in cash counters to pay for the products that have been purchased by them. They can shop from their home or workplace and do not have to spend time traveling. The customers can also look for the products that are required by them by entering the keywords or using search engines.

4. COMPARISONS

Companies display the whole range of products offered by them to attract customers with different tastes and needs. This enables the buyers to choose from a variety of models after comparing the finish, features, and price of the products on display, Sometimes, price comparisons are also available online.

5. AVAILABILITY OF ONLINE SHOP

The mall is open on 365 x 24 x 7. So, time does not act as a barrier, wherever the vendor and buyers are.

6. ONLINE TRACKING

Online consumers can track the order status and delivery status tracking of shipping is also available.

7. ONLINE SHOPPING SAVES MONEY

To attract customers to shop online, e-tailers and marketers offer discounts to the customers. Due to the elimination of maintenance, real-estate cost, retailers are able to sell the products with attractive discounts online. Sometimes, large online shopping sites offer store comparison.



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